Tips to #DefeatMalaria from Private Snafu for World Malaria Day
Desperate for effective training films for masses of new recruits during World War II, the Army turned to Hollywood and Oscar-winning director Frank Capra. In order keep soldiers’ attention, Capra recruited talented men such as Mel Blanc (voice of Bugs Bunny and Private Snafu), Chuck Jones, and Theodor Geisel to create humorous, sometimes raunchy, cartoons. This team of creative minds partnered with Warner Brothers studios to create the character, Private Snafu.
Private Snafu was intended to relate to the non-career soldier. In most of the cartoons, Snafu (an acronym for Situation Normal All Fouled Up) learns a valuable lesson when he disobeys basic army protocol (although his mistake proves fatal here in Malaria Mike). Snafu tends to be more provocative than a typical cartoon, especially by 1943 standards. Geisel and his team believed that scantily dressed women, mild foul language, and sexual innuendoes would help keep soldier’s attention. Because the Snafu series was only intended for Army personnel, producers could avoid traditional censorship.